_ynn-web-promo.jpg "YNN web promo from ynn Video Screenshot Preview")
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⏲ Duration: 30 sec
✓ Published: 10-Mar-2012
✓ Published: 10-Mar-2012
Description:
Time Warner Cable enlisted The Nation to create a spot for the 24 hour news channel, YNN, which stands for “Your News Now”. Their campaign, “Nothing is more convenient than now”, plays on the immediacy of having 24 hour access to up-to-date news, weather, sports and traffic. Our mission was to develop a narrative through animation that displayed a sense of urgency and excitement, without the use of voice over and the added challenge of being easily adapted to any region of the country. W
Time Warner Cable enlisted The Nation to create a spot for the 24 hour news channel, YNN, which stands for “Your News Now”. Their campaign, “Nothing is more convenient than now”, plays on the immediacy of having 24 hour access to up-to-date news, weather, sports and traffic. Our mission was to develop a narrative through animation that displayed a sense of urgency and excitement, without the use of voice over and the added challenge of being easily adapted to any region of the country. W
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