FULL LAUNCH CAMPAIGN: NEW MOVIE from six swedish girls in a boarding school Watch Video
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Description: This is a spot from my extensive 'Zombies' launch campaign that helped increase the movie's Scandinavian reach massively:nnDENMARK nThe launch of Zombies was very successful, reaching 17,640 children aged 3-14, which is more than eight times the benchmark average reach of the previous six weeks for the same time slot.nThe Saturday evening repeat saw ratings almost as high as the premiere. Across the weekend (including Friday), a total of 34,610 children aged 3-14 were reached, including 1
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