_bnn-brand-identity.jpg "BNN Brand Identity from bnn Video Screenshot Preview")
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⏲ Duration: 30 sec
✓ Published: 13-Feb-2012
✓ Published: 13-Feb-2012
Description:
Dutch broadcaster BNN asked us to create 3 new Brand Identity spots. This one is the first of three. Our concept was based on their current slogan 'Laat Niet Los' (Don't let go) and the sticker metaphor that they currently use and asked us to keep. nnWe especially wanted to create a dynamic and energetic spot that really showed the character of BNN. Youthful, rebellious and bold. We show the presenters running and launching themselves towards there goals. Once they hit them, they turn into a sti
Dutch broadcaster BNN asked us to create 3 new Brand Identity spots. This one is the first of three. Our concept was based on their current slogan 'Laat Niet Los' (Don't let go) and the sticker metaphor that they currently use and asked us to keep. nnWe especially wanted to create a dynamic and energetic spot that really showed the character of BNN. Youthful, rebellious and bold. We show the presenters running and launching themselves towards there goals. Once they hit them, they turn into a sti
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